A Day in the Life

Discovery
Exploration
2
3

Desirability

Description

“A Day in the Life” is used to gain insights into the daily routines, behaviors, and experiences of individuals within a specific context or demographic group. This research approach involves documenting and studying the activities, interactions, and challenges that people encounter throughout a typical day. By immersing themselves in the daily experiences of participants, researchers can uncover valuable information about their needs, preferences, pain points, and aspirations.

This research concept is particularly useful for understanding complex human behaviors and contexts, as it allows researchers to go beyond surface-level insights and delve into the nuances of people’s lives.

👋 Hej, I am Julian Peters. But most people call me Jupe.

As an independant consultant, I help clients design strategies, digital products and user experiences straight from my hometown Dinslaken, Germany. If you liked what you read, please share the link or toot me.